DJ Gilbert Matthews welcomes you to The Retro Attic, a 24/7 internet radio station that primarily plays those classic and seldom heard top 40 entries from the 60's and 70's, along with a sprinkling of late 50's and early 80's hits that also fit the format. Hopefully our wide variety of oldies will be mind-blowing musical history lessons for you! A couple of "Bottom 45's" from each decade will be included every hour; these are defined as minor charters(peaked between 41 and 100), Bubbling Under/Looking Ahead entries(peaked between 101 and 150), non-charters, or tunes that were only hits in Canada, the UK, or Australia. A track from our "Featured Artist Of The Month" will also be heard every 2 hours(beginning in November 2017). Sit back, have fun, and take yourself back to simpler times(when people smiled at each other and didn't question why, kids played outside all day, and parents never worried)! You can also find us on Shoutcast, Virtual Radio, Nobex Radio, Delicast, Streamfinder, Tunein.com(highly recommended for those of you who use mobile apps), and ITunes Radio in their "Golden Oldies" category. Feel free to chat with me, DJ Gilbert Matthews, through our live chat widget in the bottom right corner of our webpage. HAPPY LISTENING! Spread the word about us and join other fellow oldies lovers in our Facebook group(search for The Retro Attic)!

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Do you like what you're hearing? If so, then please help keep The Retro Attic on the air legally by making a small donation! I have three VIP membership levels to choose from and all come with perks:

1. $15.00 - Make up to 5 requests per day and have unlimited listening!

2. $25.00 - Make up to 10 requests per day, have unlimited listening, and come up with your own 2 hour show of requests once a month!

3. $50.00 - Make up to 15 requests per day, have unlimited listening, and come up with your own 2 hour show of requests 4 times a month!

With each level, you can also request a specific artist to be banned from the rotation for 2 weeks or request a specific song to be banned from the rotation for 1 month! If you have any questions, then please contact me through our chat widget. If you're ready to become a VIP member, then please use my Paypal Donate button immediately below here! My station is small, but I am dedicated and am properly licensed! Don't let corporate-controlled playlists rule the airwaves! Thanks in advance for your help!

Let The Retro Attic Be Your "DJ" For Your Next Oldies Dance Party, High School Reunion, Etc.! For A Donation Of 100 Dollars, I Will Present A 6-8 Hour Show With Music That Fits Your Theme, And I Will Also Be Available Online To Take Requests During Your Event! Contact Me Through Our Chat Widget Or Our Webpage's Contact Form, And Let's Make Your Party Happen!

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Wednesday, January 30, 2013

CHANGES COMING - MORE TOP 40!

One of my regular listeners chatted with me the other night when January's edition of The American Bottom 45 first aired, and he expressed concern that I had a sparse number of listeners even though I had a great idea for the show's concept. I am fully aware that my audience could easily be bigger, and I gave him 3 theories on why things are the way they are with my station right now:

1. The majority of the material I play makes the average music fan scratch his/her head(as in "I don't know this one, that one, etc."). My goal has always been to introduce...or in some cases, reintroduce...people to the other side of oldies music, which to me consists of records that stiffed due to lack of promotion, lack of quality, or lack of proper time to get heard. I guess the main thing I'm not realizing is that most people want to first be drawn in with some classics before giving a few obscurities a chance.

2. I took the station out of the Shoutcast listings a while back. That may have been a stupid thing to do since Shoutcast is arguably the #1 internet radio directory out there and they are partnered with many mobile application devices, yet there is another side of the coin with them. A lot of the popular stream ripping programs rely on their directory, and I just can't in good conscience open up the station to these programs who mainly connect whenever I happen to play a song that is on someone's "wish list." However, I am considering going public once again on Shoutcast because I have taken a lot of DRM measures(meaning I have "dirtied" up a lot of the tracks on my playlists). It really baffles me that someone would want to waste a lot of time trying to edit things out just to get a workable track for his/her collection when just a little bit of googling savviness would yield more satisfying results. But whatever...there may be some legitimate Shoutcast users out there, so I'll probably be back. And speaking of the ripping programs, this leads me to #3...

3. I have come to the conclusion that the typical internet radio audience is made up of mostly those who intend on recording, whether it be for time-shifting purposes or for splitting a stream into convenient, individual files. With all of the preventive measures I have in place(crossfading, metadata changes screwing up the beginning and ending points of the tracks, constant sweeper inclusions, and voiceovers), I'm pretty sure I have scared off a good portion of that "audience."

I don't intend on changing anything about #3; I'd rather have some personality and station branding as part of the flow instead of sounding like some plain old jukebox. As previously mentioned, I should be back in the Shoutcast listings in the near future(after I convince myself that the rippers will be crying once they realize they're not getting clean, complete tracks from me).

This regular listener mentioned at the beginning of this posting brought up a good point that I'm going to utilize in the coming weeks. One way for me to draw in more listeners will be to start showcasing more top 40 hits from yesteryear. What I'm planning on doing is having a couple of master playlists; one will have nothing but top 40 entries and the other will have minor charters/bubblers/non-charters. For every 10 tracks heard, 6 will be pulled from the minor charters and 4 will be pulled from top 40, so the theme to my station(rare oldies) will still hold true. Yet you will now have a greater opportunity to hear some of your favorite classics at the same time!

Doing a "no repeat" format is just not feasible for me. I would rather have people hear their favorite tracks a little more often than just once every 2 weeks or so. I'm always getting new curiosity seekers every day, so I need to take them into consideration too.

The changes will be more noticeable as we get closer to spring. In the meantime, feel free to contact me and give me your two cents about any of the points I made above. A big thanks goes out to those of you who believe in what I'm doing and who are helping me keep the station going...this is all for the love of oldies music that certain program directors want to pretend never existed.

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